Marketing Executive France

AB Tasty is hiring!


AB Tasty helps build the internet of the future by allowing brands to address their users in a personalized way. Images, messages, page structure...everything can be adapted to meet the needs, wishes, and emotions of website visitors or app users.

AB Tasty isn't about helping brands to push a hard sell. We're about helping them sell better, by creating more positive consumer and user experiences across digital properties.

We must be on to something, since we're proud to say we have:

  • 600+ customers (Sephora, Land Rover, Cartier, Ashley HomeStore...)
  • 170 employees in 6 countries on 3 continents (Americas, Europe, Asia)
  • Raised 24M€
  • Bonus: we're nice, too, we promise!

2 prerequisites if you want to join the AB Tasty team:

  • Be a genuinely nice person! (we take this one seriously, it's half the battle in the recruitment process)
  • Have a passion, whatever it may be :)

What you will do

The Marketing Executive France will drive the marketing activities including demand generation, events, and channel marketing programs.

  • As Marketing Executive, you will run campaigns on different channel from defining the objectives through to handing over the leads, ensuring follow-up and measuring their success.
  • You will work with the local sales team to optimize consistently your campaigns.
  • In charge of all French events including Breakfast, Afterwork, One to One meeting.
  • Work closely with the Global marketing team to scale our French digital marketing activities : Google Ads, LinkedIn campaigns, SEO, email marketing
  • Responsibility to contribute to our French marketing sourced opportunity and pipeline numbers.
  • Responsible of the content on the French website, working closely with the content teams.
  • Develop French content including customer stories, sales materials presentations and thought leadership.

What we are looking for

Ideal candidates should possess the following knowledge and experience:

  • Passionate about e-commerce, digital marketing and new technologies.
  • 2/3 years of experience in a similar job
  • Bac+5 from a business school or equivalent
  • Understanding of various marketing and sales touchpoints
  • Ability to multitask & results orientated - lead gen and Growth Hacking
  • Align with AB Tasty core values: Customer satisfaction, reactivity, team spirit, enthusiasm
  • Seasoned experience in marketing communications
  • Ideally software or IT background
  • Proactive work attitude, problem solver, team player
  • Autonomous, organized, structured
  • Love metrics ;)
  • Language skills: native French, fluent English, Spanish is a plus
  • Ability of managing external suppliers and substantial budget
  • Proven experience and success working in multicultural environment
  • Exceptional oral and written communications skills
  • 10% travel in Europe

Additional Information

  • Contract type: Full-Time
  • Start date: 03 December 2018
  • Location: Paris, France (75003)
  • Education Level: Master's Degree
  • Experience Level: > 3 years