Business Developer – DACH based in Köln/Berlin/Munich (W/M)

AB Tasty is hiring!


About AB Tasty
AB Tasty ( is the European leader in Conversion Rate Optimization (CRO) software. AB Tasty has received multiple awards throughout Europe for its innovative platform, startup spirit & high growth.
We help many brands such as Telefonica, Tamaris, Randstad, Sephora, Thomas Cook, Land Rover, Unicef and Carrefour turn website visitors and mobile apps users into customers.
Available on web and mobile devices, the AB Tasty SaaS solution is an all-in-one intuitive CRO platform that helps marketers identify, implement and analyze changes to the online customer journey giving visitors an optimal user experience.
Our enthusiastic and dynamic team of 120+ people is spread across nine offices in six different countries: France, Germany, Spain, United Kingdom, Australia and United States. After showing a triple digit growth rate for six consecutive years, AB Tasty ranked 107th on Deloitte’s Technology Fast 500 EMEA list in December 2016.
Let’s build the next triple digit growth year together!

Working at AB Tasty?
More than degrees or experiences, AB Tasty is looking for unique personalities who are willing to contribute in a fast-growing startup awarded for its hyper-growth (Deloitte’s Technology Fast) and for its investments into work life (Best Place to Work 2017).
Dynamic, enthusiastic, positive, curious, creative and ambitious? Join the adventure AB Tasty!
Discover what working at AB Tasty means:

What you will do

Your mission
This is a high-energy, new business sales role with a focus on developing new profitable customers across the DACH region. You will contribute to AB Tasty hyper-growth by acquiring new clients.
We are looking for driven professionals who are willing to strongly contribute to AB Tasty hyper-growth with ample experience and an established network and portfolio of clients within the digital marketing community across the region.

Tasks & Responsibilities:
We are looking for high-energy, driven professionals with natural sales instincts to join our business development team in Germany.
AB Tasty offers a fast-paced, innovative environment where you will be able to contribute to the company success, accelerate your career, bring and grow your skills and explore new opportunities in the digital market.
Ideal candidates should be eager to advance through a learning and earning path, as well as to help scale a successful French startup in the German market.
Working & Sharing with the local team, reporting to HQ the Business Developer’s tasks will be:

  • Prospecting and making appointments with new potential clients according to targets set by the VP Sales
  • Identification & Qualification of new commercial opportunities including large and high potential mid-market accounts across the DACH region
  • Response to Tenders, RFIs, RFQs, etc.
  • Lobby with high-level decision makers
  • Negotiation and closing of deals while maintaining command of the sales cycle
  • Managing short & intense sales cycles in parallel of long-term high potential deals
  • Support our growing reputation by representing & spreading AB Tasty core values
  • Reporting of activity to VP Sales

What we are looking for

To succeed in this role, you will have:

  • Fluent German + Working English
  • At least one successful experience in selling a SaaS MarTech solution
  • At least 5 years of experience in a sales function of software or consulting and proven network in the DACH market
  • Knowledge of digital marketing
  • Hunter mentality. You must hold dearly, deep within your soul, the tasks of prospecting, negotiation and closing of deals
  • Strong problem-solving skills and the ability to multi-task, prioritize and manage time effectively
  • Excellent negotiation techniques and you are used to dealing with decision makers, mostly Chief Digital Officers and Heads of Marketing Departments.
  • A team player, with excellent interpersonal skills, enthusiastic and positive personality, with a can-do attitude.

Remuneration & Benefits:
Competitive fixed salary plus uncapped commission
Excellent work environment, open bar coffee & healthy fruits 😊

Additional Information

  • Contract type: Full-Time
  • Location: Köln, Germany (50667 )
  • Experience Level: > 5 years